Sep 9, 2010

New Google Instant Search Is Faster Than You

Amazing. The new Instant Search from Google is faster than you can type.
It looks like it knows what you want before you do :)
However, I think some won't be very pleased with this. I can hear some people already complain, they doesn't like it. Well it is kind of strange in the first moment. But I got used to it very quickly.
On the other hand, I'm quick at overlooking and recongnizing a page instantly. I don't see any gains for people who can not do this. It might be very disturbing for them as the site changes with every keystroke.

Search: now faster than the speed of type: "[...]As you can imagine, searching even before someone types isn’t easy—which is why we are so excited today to be unveiling Google Instant. Google Instant is search-before-you-type. Instant takes what you have typed already, predicts the most likely completion and streams results in real-time for those predictions—yielding a smarter and faster search that is interactive, predictive and powerful.

Here are a few of the core features in Google Instant:
  • Dynamic Results - Google dynamically displays relevant search results as you type so you can quickly interact and click through to the web content you need.
  • Predictions - One of the key technologies in Google Instant is that we predict the rest of your query (in light gray text) before you finish typing. See what you need? Stop typing, look down and find what you’re looking for.
  • Scroll to search - Scroll through predictions and see results instantly for each as you arrow down.
Here’s a video that explains Google Instant in greater depth:



[...]
Posted by Marissa Mayer, VP Search Products & User Experience
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